Archive for December, 2010

Startups death = Death from 1,000 cuts

by Marc Gayle

You hardly ever hear of a startup that just goes *poof* one day and suddenly implodes. The more common occurrence are a series of bad decisions by management and/or the founders. This also applies to larger companies too. One of the things I have encountered while building Comp Versions is that it is easy to become overwhelmed by the amount of work ahead of you. Especially when it is now common mantra to get something out as quickly as possible.

Even more especially when you have to be learning programming as you go along, are doing it by yourself and bootstrapping – talk about bad odds. Although I have completed a major milestone (the majority of the Rails back-end is done), I have now started the front-end. More

Screw uniques and pageviews; New metric: Revenue per month

by Marc Gayle

I hereby suggest that we, as the web development community, from herein going forward ban all references to uniques, pageviews and hits. The only metric that really matters to the creation of a viable web company is revenues – but more specifically profits. Not just revenues & profits, but revenues & profits per month. It’s not about making $1M in one month and nothing for the next 20 years (although, if that’s your MO, kudos to you). It’s about building a sustainable business that generates steady monthly revenues and profits. More